# OTLconnect

## Offers

The Offers section functions as a showcase where brand products are featured in partnership with creators, reinforcing the **Creator Economy**.

### **Smart Partnerships Between Brands and Creators**

Orimatla aims to provide specific tools to facilitate and enhance collaboration between brands and content creators. Through a data-matching system, the platform will analyze brand segments and creator profiles to suggest relevant partnerships. Results will be displayed in interactive dashboards, where brands can evaluate engagement metrics, select the most aligned partners, and propose collaborations strategically. Partnerships will be activated through the **OTL token**.

#### P**artnership Model and Benefits**

When a brand partners with a creator, it can allocate a certain amount of OTL tokens to reward users who purchase its products. The dynamic is similar to **cashback**, working as follows: when a user clicks on an item, they are redirected to the brand’s e-commerce site via a parameterized link containing a **purchase validation hash** and the **creator’s referral ID**. This mechanism allows Orimatla to track the origin of recommendations, validate partnership performance, and generate valuable data for both creators and brands. Based on this data, creators and users can be rewarded for each successful purchase.

| Parties | Benefits                                                                                                                                        |
| ------- | ----------------------------------------------------------------------------------------------------------------------------------------------- |
| Creator | Strengthens their relationship with the community and partner brands, being rewarded in OTLs based on the engagement generated and conversions. |
| Brand   | Gains a new sales channel driven by creators aligned with their target audience, increasing reach and boosting conversions.                     |
| User    | Purchases products and receives OTL rewards proportional to their engagement with the creator who made the recommendation.                      |

In addition to the products offered by partner brands, Orimatla will also make available products in the areas of mobility, food, and entertainment through gift cards provided by specialized partners. These products can be activated with benefits through the OTL token and later purchased conveniently by users.

### **Engagement Incentives**

To encourage qualified engagement with creators, Orimatla introduces an additional mechanism to reward this connection. This system operates under the following conditions:

* At the time of the agreement with the Creator, the brand can allocate OTLs to distribute rewards in OTLs to users who engage with the partnered Creator;
* The reward distribution criteria are based on **Engagement Force (EF)**, which measures the consistency of a user's interactions with a creator over time;
* EF ranges on a scale from 0 to 10 and is calculated based on actions performed while Social Life is active;
* The higher the EF between the user and the creator, the greater the reward when purchasing products promoted by that specific creator.

#### **Example of EF Application:**

A creator has two users. User A has an EF of 10, and User B has an EF of 5. When the brand partners with the creator, it allocates a total of 100 OTLs to reward users who purchase the offered product. After the offer ends (e.g., 30 days), the 100 OTLs are distributed between Users A and B proportionally to their EF. That is, 67 OTLs go to User A and 33 to User B.

**EF Total Calculation:**\
EF total = EF of User A + EF of User B → 10 + 5 = 15

**Proportion Calculation for Each User:**

* User A’s share = 10 ÷ 15 = 0.667 (or 66.7%)
* User B’s share = 5 ÷ 15 = 0.333 (or 33.3%)

**Applying the Proportion to the Total OTLs:**

* User A receives = 100 × 0.667 = 66.7 OTLs
* User B receives = 100 × 0.333 = 33.3 OTLs

Thus, User A will receive **66.7 OTLs** and User B will receive **33.3 OTLs**—a proportional distribution that accurately reflects their respective engagement factors.

{% hint style="info" %}
OTLs are rounded to 8 decimal places. Any remaining balance is reallocated to the Strategic Reserve.
{% endhint %}

{% hint style="info" %}
The parameters used to rank EF will be published and updated on Orimatla’s official channels.
{% endhint %}

### Profile Loyalty **Program**

This program is native to the platform and based on real user engagement within a specific profile, available to both user and brand profiles. In this model, the XP generated through user interactions can also be used as a criterion for unlocking specific benefits offered by that profile.

Users will be able to define campaigns with engagement goals and associated rewards, allowing others to earn benefits by reaching certain levels of interaction over a defined period. This dynamic transforms relationships within the network into continuous journeys driven by active participation, affinity, and genuine connection.

For users, the program provides a practical and transparent way to track progress, view available benefits, and redeem rewards directly within the platform. For profiles that activate this feature, it represents a strategic tool to strengthen relationships, stimulate recurrence, and expand their presence within the ecosystem.

By integrating social engagement with real-world benefits, Orimatla expands the utility of the network and creates a new model of digital relationships, aligned with the principles of conscious consumption, transparency, and long-term value creation.

## Wallet

The Wallet is the area responsible for centralizing all functionalities related to the use of OTL tokens, offering convenience, autonomy, and full control over earned rewards.

Designed with a focus on security and user-friendliness, the Wallet allows users to:

* **Send OTLs to other Orimatla users** in a simple and intuitive way;
* **Transfer tokens to compatible external wallets;**
* **Receive OTLs** from social interactions, campaigns, rewards, bonuses, or transfers;
* **Use OTLs to access exclusive benefits;**
* **Track a complete history of all transactions**, including deposits, withdrawals, and conversions;
* **Manage the available balance for immediate use**, as well as tokens in the release process;
* **Enable participation** in premium features.

The user's wallet within OTLconnect will adopt a **self-custody** model, where the user holds full ownership and control over their assets.

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## **XP Horizon**

Users who maintain continuous OTL balances in their wallet may participate in the **XP Horizon** program. This feature rewards users with XP for consistent presence and commitment to the ecosystem, recognizing conscious token retention through defined tiers and timeframes. Eligibility rules and XP tier details will be published on Orimatla’s official channels.

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> “The solutions proposed by OTLconnect have been carefully designed to reflect the core values of Orimatla’s ecosystem, reinforcing the role of creators as strategic agents in the journey of conscious consumption, while also recognizing users through legitimate and meaningful interactions. This structure also avoids reliance on invasive advertising, a common trait in social networks. As a result, the platform fosters partnerships based on real affinity and genuine engagement, **establishing itself as an ecosystem committed to the Creator Economy and the Tech for Good philosophy.”**